Opening a restaurant Assignment | Custom Essay Services

It is a group-based project on opening up a restaurant so my part is highlighted which you will see on the file. You need to do some research on two more competitive restaurants near where we have selected do find out the menu prices.

Background:

Downtown Brooklyn is the third largest central business district in New York City and, since its transformation, has become a tourist destination. The area is now the center of hospitality sector growth and employment opportunities. Brooklyn is known as a unique dining destination among food professionals, foodies, locals, and tourists.

Project Objective:

This is a real-world application of opening a restaurant – as a team. Pretend your team has been hired by a restaurant investor to develop a restaurant concept for Downtown Brooklyn. Your research and presentation will be judged by the restaurant investor (Professor Abreu) based on the following components. Your research and presentation must include the following:

1. Restaurant Concept Each team will submit a five-page descriptive essay of your concept, menus and name concept.
2. Competitive Set Provide an excel worksheet with menu prices and 2 competitors listing their menu prices.
3. Marketing Program Target markets (local business, tourists, community) · Social media campaign.
4. Beverage Program Menus (food and beverage) · Promotions (i.e. Hungry hour-discounted appetizers and house beverages)
5. Location justification Market research and conclusions (why you chose this location)
6. Training Video The training topic can be on pilferage, alcohol training, food safety, hiring practices and sexual harassment.

I am assigned to do the highlighted parts.