A case study of a nonprofit organization related to fundraising. Identify strategic resource development issues faced by the organization and analyze its efforts to address those issues.
I am a graduate student, getting a master’s in public administration with a concentration in Non-Profit Management. I am taking a managing ad fundraising course in a nonprofit that requires us to prepare a case study of a nonprofit organization related to fundraising. Writing a case study requires identifying strategic resource development issues faced by the organization and analyzing its efforts to address those issues, not merely providing a summary of the organization’s programs. The case study should be related to resource development, but this could include broader topics regarding nonprofit governance or management if they have an impact on an organization’s ability to generate resources. In some instances, a case study can be written from publicly available materials. In other instances, it is important to undertake interviews with the organization’s leadership to gain a full understanding. There is no prescribed length for a case study, but most are about 16-20 pages, including references.
I want my topic to focus on the failed naming agreement between Florida Atlantic University and The GEO Group. Presenting FAU as a, not for profit Public University, this essay should provide background on FAU as an organization, and the GEO group as a GEO group is publicly traded real estate investment trust that invests in private prisons and mental health facilities. the essay should then present the facts of the naming agreement which include why the GEO group receded their 6 million dollar donation. Given the information, based on the facts of the agreement pinpoint where FAU went wrong in selecting this donor and ultimately losing the 6 million donations. After preparing at least 4 in-depth recommendations on what FAU’s development team could have done better in selecting donor, or salvaging some of the funding. One of the recommendations I propose is perhaps soliciting a personal donation from CEO of the GEO Group, who was an alumnus of FAU rather than it coming directly from the GEO group.
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