Online Offline Consumer Behaviour

See RKC OnlineCampus

Dr Peter Dickinson P.R.Dickinson1@salford.ac.uk

Dr Yiannis Polychronakis y.polychronakis@salford.ac.uk

Dr Kostas Chaldoupis k.chaldoupis@salford.ac.uk

You should submit your assessment electronically via  RKC OnlineCampus.

Report (70%) – final

Assessment task details and instructions

As globalisation has increased, the world’s supply chains have become substantially more interconnected. Moreover, as emerging market economies have steadily come to account for a greater proportion of global GDP, goods often have more stages to pass through before reaching the end consumer. From national lockdowns to closed airspace and borders, COVID-19 has resulted in unprecedented disruption to the mechanics of most economies, regardless of their size or stage of development. In particular, the erection of these barriers has placed a major strain on the world’s supply chains, including essential linkages relating to food, medicines, and other industries. (OxfordBusiness Group, 24th April 2020)

Various projects around the world are being impacted by the COVID-19 pandemic in numerous ways, and many projects have stopped. COVID-19 is not rendering projects altogether impossible to complete. But it is slowing them down, causing delay and disruption, even if only because supply chains have been severally disrupted. Many projects have even stopped, usually with the intention to resume work at a later date.

Following the current crisis, organisations will have an opportunity to learn from the challenges they experienced and take steps that will strengthen their supply chain and the way they plan and execute projects. The importance of agility and ability to adapt has now become more important than ever, and the crisis should serve as a “wake-up call” that better preparation is needed in understanding and mapping out SCM and PM networks.

Critically discuss the impact of COVID-19 and the lessons learned so far in Projects and/or Logistics utilising academic and non-academic (practitioner) sources and undertake research to explore the legitimacy of the above statements.

You could focus your arguments in any sector of your interest i.e. Pharmaceutical, Food , Construction, Automotive, Healthcare, Education and Tourism.

You will need to take the following into account when completing your assignment/report:

–       Clarity, Time management and content of your presentation;

–       Quality of a relevant literature review that helps inform your discussion;

–       Clarity of argument and integration of different components in relevance to Projects and/or a Logistics context;

–       Allocation of credit and sources used; (have I included references and citations to the material I have used?);

–       Use of examples, figures, tables, illustrations and statistics that indicate wider/independent reading;

–       Quality of executive summary (does it give a brief complete summary of your paper for an executive to read?);

–       Overall report presentation and structure including spelling and grammar;

–       Adherence to nominated word limit and time.

–       Word processed (letter size 12, times new roman, 1.5 space), fully referenced (Harvard Referencing System);

ASSESSMENT DETAIL

Prepare and submit a professional business report (see OnlineCampus for the submission deadline) (70% of total module grade) – Word Count 3,000 words

On successful completion of this assessment, you will be able to:

1.    Evaluate, critique and discuss the importance of innovation in Logistics and Project Management.

2.    Apply theoretical ideas to practice via real scenario and live case studies.

3.    Implement and critically evaluate advancements in Project Management and Logistics.

4.    Demonstrate a sound understanding of the importance of Logistics and Projects Integration in the development and maintenance of sustainable and global organisations operating in complex market environments.

Transferable/Key Skills and other attributes

On completion you will have had the opportunity to:

1.    Work independently and with others in analysing and presenting solutions to real life problems.

2.    Communicate effectively through a variety of media to different audiences.

3.    Make decisions in complex and unpredictable situations using tools and techniques appropriate to the module.

4.    Evaluate, critique and present research findings.

1.        Evaluate contemporary research in Logistics and Project management taking into account the interdisciplinary nature of the subjects.

2.         Analyse critically advances in Project and Programme management focusing on value generation including Agile, Lean and Benefits Management.

3.         Critically review world-class innovations and emerging technologies in Logistics(i.e. Additive Manufacturing, Big data analytics, drones etc)

4.         Critically review world-class innovations and emerging technologies in Project, Portfolio and Programme (3P) i.e. Virtual technologies and augmented reality environments, Output driven Project management (Benefits Realisation, Target Value)

5.         To prepare students for further research and application of Logistics and Project management in their Business

The final report for this assessment should be 3,000 words (+/- 10%)

Your word count is from the introduction to conclusion sections. Therefore, it does not include title page, contents page, reference section, appendices etc. If the assignment exceeds these limits; the work in excess of 3,000 words is not marked.

RKC specific.

You can obtain support for this assessment by attending classes and discussing in the class forums.

askUS

The University offers a range of support services for students through askUS.

Good Academic Conduct and Academic Misconduct

Students are expected to learn and demonstrate skills associated with good academic conduct (academic integrity). Good academic conduct includes the use of clear and correct referencing of source materials. Here is a link to where you can find out more about the skills which students require http://www.salford.ac.uk/skills-for-learning.

Academic Misconduct is an action which may give you an unfair advantage in your academic work. This includes plagiarism, asking someone else to write your assessment for you or taking notes into an exam. The University takes all forms of academic misconduct seriously.  You can find out how to avoid academic misconduct here https://www.salford.ac.uk/skills-for-learning.

Assessment Information

If you have any questions about assessment rules, you can find out more here.

Personal Mitigating Circumstances

If personal mitigating circumstances may have affected your ability to complete this assessment, you can find more information about personal mitigating circumstances procedure here.

Personal Tutor/Student Progression Administrator

If you have any concerns about your studies, contact StudentCare.

Assessment Criteria

You should look at the assessment criteria to find out what we are specifically looking at during the assessment.

You are required to follow the University’s regulations regarding plagiarism and citing sources and references used.

Late submission will be accepted up to 7 days after the submission deadline.

All work submitted late will be capped at the pass mark of 50%, there is no sliding scale.

Lecturers are not able to give extensions.

If you fail your assessment, and are eligible for reassessment, you will need to resubmit. Details and guidance for resubmissions will be issued to you by the Admin team following the completion of your four modules of your programme.

For students with accepted personal mitigating circumstances, this will be your replacement assessment attempt. Students should be aware that there is no late submission period at reassessment (this includes those students who have an accepted PMC request from a previous attempt).

Assessment Criteria and Marking Scheme for report (70% of total grade)

Extremely  poor

Very  poor

Poor

Inadequate

Unsatisfactory

Satisfactory

Good

Very Good

Excellent

Outstanding

Inadequate identification of key themes.

unsatisfactory

identification of key themes.

Excellent depth of knowledge in a variety of contexts.  Coherent and systematic application of theory to practice.

Cognitive Processes

Unsatisfactory

professional judgement.

Awareness of self and relationships with others and the team not demonstrated.  Lack of insight into scope of practice demonstrated.

Major limitations in awareness of self and relationships with others and the team.  Very poor knowledge of group values, beliefs, ethical and political issues.  Very poor awareness of and operation within scope of practice.

Limitations in awareness of self and relationships with others and the team.  Poor knowledge of group values, beliefs, ethical and political issues.  Some awareness of and operation within scope of practice.

Some limitations in awareness of self and relationships with others and the team.  Limited knowledge of group values, beliefs, ethical and political issues.

Inadequate

awareness and operation within scope of practice.

Unsatisfactory awareness of self and relationships with others.  Acceptable knowledge of the team and their contribution to it.  Some awareness of group values, beliefs, ethical and political issues.  Awareness of and operation within scope of practice.

awareness to self and relationships with others.  Satisfactory knowledge of the team and their contribution to it.  Awareness of group values, beliefs, ethical and political issues.  Satisfactory awareness of and operation within scope of practice.

Good awareness of self and relationships with others.  Good knowledge of the team and their contribution to it.  Good awareness of group, values, beliefs, ethical and political issues.  Good awareness of and operation within scope of practice.

Very good awareness of self and relationships with others.  Very good knowledge of the team and their contribution to it.   Very good awareness of group values beliefs, ethical and political issues.  Very good awareness of operation within scope of practice.

Excellent awareness of self and relationships with others.  excellent knowledge of the team and their contribution to it.   Excellent awareness of group values beliefs, ethical and political issues.  Excellent awareness of operation within scope of practice.

Outstanding awareness of self and relationships with others.  Outstanding knowledge of the team and their contribution to it.   Outstanding awareness of group values beliefs, ethical and political issues.  Outstanding awareness of operation within scope of practice.

Extremely  poor

Very  poor

Poor

Inadequate

Unsatisfactory

Satisfactory

Good

Very Good

Excellent

Outstanding

Presentation is extremely poor.  Work has no structure or clarity.  Extremely poor use of language.

Presentation is very poor.  Work has little discernable structure or clarity.  Very poor use of language.

Presentation is poor.  Work is disorganised and lacks clarity.  Poor use of language.

Presentation is unsatisfactory.  Work is limited in terms of structure, coherence and clarity.  Limitations in academic style.

Presentation of work is unsatisfactory  in terms of structure, coherence, clarity and academic style. Some inconsistencies. Some grammar and syntax errors which detract from the content

Presentation of work is satisfactory

in terms of structure coherence, clarity and academic style.  But some inconsistencies in grammar and syntax.

Presentation of work is well organised with good use of language to express ideas/argument.  Very few inconsistencies; grammar and syntax good.

Presentation is of a very good standard, demonstrating a scholarly style. Very good grammar and syntax

Presentation is excellent, well structured and logical.  Demonstrates a scholarly style. Excellent grammar and syntax.

Presentation is outstanding demonstrating a fluent academic style.

Extremely  poor

Very  poor

Poor

Inadequate

Unsatisfactory

Satisfactory

Good

Very Good

Excellent

Outstanding

Extremely  poor

Very  poor

Poor

Inadequate

Unsatisfactory

Satisfactory

Good

Very Good

Excellent

Outstanding

with some inconsistencies or inaccuracies.  Over utilises secondary sources.  References used are inappropriate in terms of currency.

range of sources identified with appropriate referencing and few inaccuracies.  Appropriate use of primary and secondary sources.