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Business research Assignment | Online Assignment

Final Exam Components

Conduct a research on this 3 companies: McDonalds, burger king and Wendy’s.

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Here is what we will be focusing on:

  1. Business: What they do and how (including the four types of resources: material, human, financial and information) (15points)
  2. Global or National Business Position (Including SWOT analysis). (15 points)
  3. Organizational Set Up (What type of organization is it?) and Corporate Structure   (15 points)
  4. Corporate Growth (15 points)
  5. Marketing and Pricing Strategy. (30 points)
  6. Corporate Ethics and Social Responsibility (15 points)
  7. Financial Analysis (15 points)
  8. Final Analysis: Why or why would you not invest in each company and why? (30 points)

 

 

Note: If you choose to research three companies in the same industry (e.g. Pizza Hut, Domino’s, and Papa Johns), you may find there are significant similarities in components such as SWOT analyses, marketing strategies, and pricing strategies.  As you complete your research, instead of repeating yourself three times, if you would like to state that, for example, “Pizza Hut, Domino’s, and Papa John’s have the same SWOT analysis, which consists of…” you may.  However, please note that if you complete one SWOT analysis, marketing strategy or other component for all three companies, I expect it will be much more extensive than if you would have completed three separate SWOT analyses for each company.

You will use in-text citations, and provide an MLA works cited

 

 

Here is a model for the research.

 

 Model Final Project.pdf

 

 

 

 

 

 

 

Suzie Mercy

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