A nine (9) Page (Including Title Page) paper will be written and turned in to instructor at end of the course. Paper will be submitted electronically thru email and will be Single spaced using Times New Roman 12 pt. FontSemester Paper:
A nine (9) Page (Including Title Page) paper will be written and turned in to instructor at end of the
course. Paper will be submitted electronically thru email and will be Single spaced using Times New
Roman 12 pt. Font.
Consisting of the following and as defined in the document “Score Business Plan for a Startup.docx”
which is located in the Module “Business Plan Resources” on Canvas. Your are only responsible for
the Narrative portion of the Business plan not the Financial Sections.
Title Page (Page 1) 1 Page in Length
Table of Contents (Page 2) 1 Page in Length
I. Executive Summary 1 Page in Length
II. General Company Description 1 Page in Length
III. Products and Services 1 Page in Length
IV. Marketing Plan 2 Pages in Length
V. Operational Plan 1 Page in Length
VI. Management and Organization 1 Page in Length
[Intro from the “Score Business Plan for a Startup”] The business plan consists of a narrative. The
narrative template is the body of the business plan. It contains more than 150 questions divided into
several sections. Work through the sections in any order that you want, except for the Executive Summary,
which should be done last. Skip any questions that do not apply to your type of business. When you
are finished writing your first draft, you’ll have a collection of small essays on the various topics of
the business plan. Then you’ll want to edit them into a smooth-flowing narrative.
The real value of creating a business plan is not in having the finished product in hand; rather, the
value lies in the process of researching and thinking about your business in a systematic way. The act
of planning helps you to think things through thoroughly, study and research if you are not sure of the
facts, and look at your ideas critically. It takes time now, but avoids costly, perhaps disastrous, mistakes
later.
This business plan is a generic model suitable for all types of businesses. However, you should modify
it to suit your particular circumstances. Before you begin, review the section titled Refining the Plan, found
at the end. It suggests emphasizing certain areas depending upon your type of business (manufacturing,
retail, service, etc.). It also has tips for fine-tuning your plan to make an effective presentation to
investors or bankers. If this is why you’re creating your plan, pay particular attention to your writing
style. You will be judged by the quality and appearance of your work as well as by your ideas.
It typically takes several weeks to complete a good plan. Most of that time is spent in research and rethinking
your ideas and assumptions. But then, that’s the value of the process. So make time to do the
job properly. Those who do never regret the effort. And finally, be sure to keep detailed notes on your
sources of information and on the assumptions underlying your financial data.
Mentor for expert finance advice.
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