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BUSINESS REPORT Assignment | Get Paper Help

BUSINESS REPORT
Description:
• Elaborate a report analysing the relationship between brand association and customer behaviour in the Sports Industry
• Select a brand (it can be real or not) and design a sponsorship project for your brand
Your project shall cover the following topics:
The Brand
Local and global sponsorship objectives (create brand awareness, increase revenue, release a new product…)
Your budget and criteria to invest in sponsorship projects
List of potential properties to sponsor (Local and Global) and why
What is your sports sponsorship process and sponsorship selection strategy?
What is your Corporate Social Responsibility strategy?
Formalities:
• Wordcount: From 2000 to 2400 words
• The in-text References and the Bibliography must be in Harvard’s citation style.

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