Organizational Communication Case Study Paper and Powerpoint TWO PART ASSIGNMENT Assignment: The issues will be chosen via the required course textbook. T

Organizational Communication Case Study Paper and Powerpoint TWO PART ASSIGNMENT

Assignment: The issues will be chosen via the required course textbook. The students will read the case study and research scholarly communication articles to provide support for their suggested solution. You will submit a report for a case study that outlines the research and provides a plan for the solution and explain the report to the class in a creative format. You are expected to utilize appropriate college level research skills for this assignment.

PAPER (1-2pages double spaced)

You should use standard class formatting (TNR, 12 pt font, double spaced, 1” margins). Report should include a cover page and the content should be organized by three section headings: Introduction, Problem, and Solution sections. Information to include in each section follows:

Introduction: include a brief explanation of the reasoning for choosing the case study (i.e. how it aligns with your interests); a thesis statement about organizational communication; and a preview statement of the following paragraphs. ___3
Problem: include a brief description of the case study; an explanation of the problem(s) from a communication perspective; and include a minimum of 3 course concepts. ___5
Solution: include a brief explanation of your solution; include a minimum of 3 scholarly communication articles that support your solution or provide a rationale for your solution; and demonstrate the benefit of the solution. ___7

2.POWERPOINT

You should explain their proposed solution to the case study and provide reasoning for their solution. Students should include the class in their explanation/activity, but they are not limited to the style of interaction utilized. I need a powerpoint about the case study. Be sure to include creative pictures, slides explaining the case study, slides explaining the solutions of the case study, 3 course concepts, and a creative way of including class members to interact with each other (questions, videos, TedTalk).

POWERPOINT needs to have about 7-12 slides

Organizational Communication in an Age of Globalization by George Cheney (Second Edition) is the second book.

Explained/highlighted important aspects of the case study ___1
Provided a solution supported with clear reasoning ___2
Involved the class in a creative way ___2

In short, choose one; decide on a solution/outcome/resolution that is supported by research; present the case study to the class in a creative way (e.g. activity, TEDtalk, game, other). You are not restricted on your creative approach.

(PREFERRED TED TALK) BR 27
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However, de
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No Laughing Matter
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it was time
Linda B. Dickmeyer and Scott G. Dickmeyer
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embered my
ante* was a confident 22-year-old who welcomed a challenge. He was used
r of college, he received an assignment to select an organization and analyze its
to getting what he wanted due to his competitive nature. During his senior
culture. He researched Bedrock Communication (BC), a mid-size PR firm in the
same city as his university. Dante was impressed with how selective the company
was in its hiring practices, which included several interviews, tests, and meetings.
Creativity and skills were essential in the interview process, but a fit with the Bed-
Dante became convinced his first job would be with BC. Following the presenta-
tion of his report to BC officials, Dante continued contacts with the company and
asked for an interview. His persistence paid off when he was offered an interview.
Dante was articulate, prepared, and charming. He thought it was a good sign when
he was invited to speak with Stan, the CEO, Emmett, the Senior Vice President,
rtant things
the auton
rock “family”
was crucial for a job offer. At the completion of his cultural analysis,
a. But now,
ad already
cessary. As
I checked
and other executives following his fourth interview.
The executives spoke highly of his qualifications, especially his ability to ana-
lyze consumer data, a unique strength for a new college graduate. They also liked
his energy and sense of humor. However, he was warned that his confidence may
be perceived as arrogance. Stan and Emmett wanted assurance that he was a team
player
. Dante acknowledged that at times he was misunderstood due to self-assur-
ance
, but convinced them that he would work hard to be a team player. He was
thrilled when they offered him an entry-level position.
potential clients. After thoroughly researching an industry
, he used existing con:
Dante’s new position involved uncovering unique and unrecognized needs of
sumer data and collected new consumer data through surveys and focus groups.
s required to be inventive, identifying what set one company apart from
He was
“The case is based upon an actual organization and real organizational experiences. Names, facts,
and situations have been changed to protect the privacy of individuals and the organization.
was hilarious as
from across the
Executives, inch
warned that the
make fun of the
“Think abc
210 SECTION 5. THE INDIVIDUAL AND THE ORGANIZATION
were ultimately reported to the executives and hopefully implemented. Although
another. The Creative Team used his research to develop PR campaigns, which
He would spend much of his time on the Internet and in libraries and was grate-
his work was done independently, he was officially a member of the Creative Team.
ful that his college coursework prepared him for such in-depth examinations of
His first assignment was to work with consumer data previously collected for
a major pharmaceutical company. Dante was disappointed that he had to take over
own accounts. The company wanted to introduce a nationwide campaign for
someone else’s project, but assumed he was being tested before he received his
“male-enhancement” drug, but was concerned how consumers would respond.
Dante felt the data suggested a conservative campaign. The Creative Team used
his analysis in their proposal and the pharmaceutical company executives agreed.
Dante felt like a king when he heard the news, pleased that his first analysis held so
do you crack fu
just aren’t funn
existing documents
Dante no
respectively, th
the challenge
new challenge
a
Dante wa
impressed wit
the bar and o
much weight. Unfortunately, the campaign was not as successful as
for less than a month. Stan indicated that was not surprising with a new
Secretly, Dante assumed the data were flawed.
Dante’s job was challenging and at times tedious. However
, it allowed him to
hoped and ran
product
“I thoug!
“Not wh
loans, I have
“Just doi
booze,” said
get to know people from every part of the company. He liked his coworkers and
Dante h
looked forward to going to the office each day
. The climate of Bedrock was similar
to what his college cultural-analysis study had indicated. There was support for
employees at all levels. An added bonus was that people worked hard but played
harder
. He felt like one of the gang and that people cared about him as a person,
not just an employee.
For example, Emmett took him to lunch at one of the newest restaurants in
the city during his first week. Dante expected he would have to sit and listen to
the Vice President explain “the way things are around here.” Instead, Dante did
almost all of the talking as Emmett used this opportunity to listen and get to know
him. When Dante’s girlfriend ended their relationship, his supervisor Connie and
the rest of the Creative Team took him out on the town. They listened to him
vent about his ex’s “Cracked comments” like “you’re not funny anymore
, you’re just
mean? They agreed with his assessment that she was just jealous of his new job.
didn’t ring a
reference to
“Yeah?
Dante.
After t
carved turk
brew from
disappoint
unfolded.
managers
The relationships extended beyond the office-there was a Bedrock co-ed soft-
for nearly
about rest
ball team in the summer and a bowling team in the fall
. Nobody seemed to care
would be
As C
practicall
stepped
that Dante rarely bowled above a 70; in fact, it gave them good-natured fodder
during the many Happy Hours. Dante loved these outings where he told jokes and
elaborate stories that often put him at the center of attention. He proudly wore his
logo-emblazoned jacket and answered amiably to his new nickname, Sparky.
It was during an office party to celebrate Dante’s positive six-month review
the party sounded like standard fare-an open bar, a catered dinner, a dance, and a
that he first heard about the legendary Bedrock Christmas party. Dante thought
end-of-the-year awards ceremony. Although Dante didn’t expect to win an award
this early in his career, he did pay close attention when he heard about a unique
Bedrock tradition-the Christmas Roast. According to his teammates, the roast
on stage
series of
nie’s cac
fashion
was fun
in the er
Us
ON
CHAPTER 27. No Laughing Matter 211
do ou
just aren’t funny!”
was hilarious as long as you had “thick enough skin to handle it. Typically, people
from across the company performed humorous skits and standup comedy acts.
warned that the Creative Team often took the heaviest hits because it was easy to
Executives, including Stan, were known to say a few words of their own. Dante was
“Think about it,” said Edwardo, who had been at Bedrock for five years. “How
Pp PR campaigns, while
make fun of their work.
1 crack funny jokes about our friends in legal or accounting? And executives
ber of the Creative Team
implemented. Although
libraries and was
7-depth examinations of
respectively, threw popcorn at Edwardo. Privately, Dante thought he was up to
Dante nodded in agreement as Zack and Amy, from legal and accounting
the challenge of poking fun at every department. The Christmas Roast became his
previously collected for
new challenge, and he planned his speech every chance he could get.
Dante was in a festive mood as he arrived at the Christmas party. He was
that he had to take over
before he received his
impressed with the live band and the large table of appetizers. He met Edwardo at
Sumers would respond
onwide campaign for a
he Creative Team used
the bar and ordered a martini.
“I thought you were a beer man,” Edwardo said.
“Not when someone is paying for my drinks! As the guy here paying student
pany executives agreed.
his first analysis held so
loans, I have to take advantage, replied Dante.
“Just don’t get stupid. You know we lost our last ‘Sparky’ because of too much
ng with a new product.
fever, it allowed him to
booze,” said Edwardo, smiling.
didn’t ring a bell. He found himself annoyed that his nickname was being used in
Ered his coworkers and
Orked hard but played
bout him as a person,
essful as hoped and ran
of Bedrock was similar
There was support for
Dante had heard references to employees who didn’t really “fit)
” but this story
reference to someone else.
“Yeah? Well, don’t worry about me, dude. I’m a big boy you know, said
Dante.
newest restaurants in
ve to sit and listen to
. Instead, Dante did
isten and get to know
pervisor Connie and
They listened to him
anymore, you’re just
ous of his new job.
Bedrock co-ed soft-
After three martinis, Dante was ready to eat, filling his plate with freshly
carved turkey, ham, and prime rib. After dinner, he ordered his favorite micro-
brew from the bar and settled into his seat for the Christmas Roast. He was not
disappointed. Dante and the rest of the company laughed hysterically as the show
unfolded. Stan the CEO targeted the VPs with his act and the VPs went after the
managers in a hilarious skit. Dante and the rest of his coworkers were slammed
for nearly 15 minutes by their management team. Dante found himself thinking
about responses to all these jabs and became more and more convinced that his act
would be the most entertaining,
As Connie and other team leaders walked off to applause and cheers, Dante
practically ran to the stage. His heart felt like a jackhammer in his chest as he
stepped up to the microphone
. He wasn’t sure if it was the excitement from being
on stage or the anticipation of what he was about to do. He started his act with a
pody seemed to care
ood-natured fodder
ere he told jokes and
He proudly wore his
name, Sparky
e six-month review
arty. Dante thought
ner, a dance, and an
cct to win an award
ard about a unique
series of one-liners about Stan and Connie, including an impersonation of Con-
nie’s cackling laugh. He moved to cracks about his colleagues’ unique sense of
fashion. Dante continued with gusto although he was confused. He knew his stuff
was funny, but he wasn’t hearing much laughter. This type of ribbing was typical
e employee lounge at work. Why weren’t his coworkers laughing now? They
usually loved his impersonations of “Stan the Man.” Maybe he just wasn’t funny
ammates, the roast
on Saturday
the couch. A
Jaar. He tri
their cell p/
212 SECTION 5. THE INDIVIDUAL AND THE ORGANIZATION
“impotence in pitching the male-enhancement account.”
Emmett stopped laughing when Dante made a crack about the Creative Team’s
enough yet. Dante spotted Emmett looking slightly amused at the bar. But even
Dante felt a hand on his shoulder. It was Stan, who smiled warmly at him
while taking the microphone. “Let’s give Dante a hand, and hey, Emmett! Get this
applause. He felt embarrassed for reasons he did not understand. No one noticed
movies inste
Dante a
and ready to
On the drive
when Dante slipped out the side door.
and get slaps
and missing
***
The next morning Dante woke up with a nagging feeling that went far beyond
too much Christmas cheer. Then he remembered his not-so-well received act from
In fact,
attention to h
she said, “Oh,
He saw /
tion about a c
the night before. Still struggling to understand what happened, Dante launched
into his Saturday morning routine that included a cup of espresso and reading
newspapers at his neighborhood coffee house
. After reading three different sports
sections, he opened up his laptop to check his email. He was surprised to find mes-
sages from Stan, Connie, and Emmett. “This can’t be good…” he thought as he
anxiously opened the email from Stan. The subject line, “What happened to you?”
did not prepare him for the note that followed:
Check with m
“Wait! Th
“Oh, Mr.
something to :
Dante ha
to his cube to
was assigned t
Dante-
Where did you go last night? We could have used your singing talent! Connie
went onstage for a song and could have used a partner.
I’m writing to tell you some good news. You missed the awards ceremony sol
hope I am the first to congratulate you for receiving the New Employee of the Year
Award. You are truly deserving of this honor.
Stop by my office Monday so we can talk.
Stan “the Man”
innovative the
to think outsic
consumer data
The morni
funny,
” he thou
i noon to catc
he was meeting
a pretty decent
found himself
came into the b
“Stop! Step
lunch and celeb
Dante tried to make sense of Stan’s message. He was surprised to hear about
the award and wanted to bask in the honor, yet he was confused that there was
no mention about his failed comedy act. He opened the emails from Connie and
Emmett, and both congratulated him about the award. He tried to read into their
references to the party messages, but could see no evidence that he did anything
wrong the night before. Maybe the only thing he did wrong was to leave the party
early. Maybe he was really funny. Maybe he did deserve the New Employee of the
Year Award. He started to feel pride, and his reaction to the award diminished
his embarrassment. Of course it was OK to make mistakes at Bedrock. After all,
that is what he had been told from day one at the company. He wondered how his
coworkers responded to his honor and assumed their congratulations would come
Dante drained his cup and packed up his laptop. He decided he would spend
the rest of the weekend relaxing instead of going to the office. He usually went in
“Sounds go
“Who cares
“Teah, well,
Dante and
at work Monday.
and was surprise
cesful employee
ER 27. No Laughing Matter 213
derstand. No one notice
17 Saturday afternoons and Sunday mornings. This weekend would be spent on
Year! He tried calling Zach and Amy for dinner that night, leaving messages on
the couch. He had every right to relax. After all, he was the New Employee of the
their cell phones. Strange they didn’t call back, he thought. He rented a couple
movies instead and called his parents to share the news about his honor at work.
Dante went into work early on Monday morning. He was relaxed, refreshed,
the Creative
and ready to show everyone why he deserved to be an award-winning employee,
On the drive in he wondered how he would be received-would he hear congrats
and get slaps on the back, or would people be teasing him for his failed standup act
ho smiled warmly bum
and missing the award ceremony? He was prepared for both, but got neither.
and hey, Emmett. Get this
In fact, when Dante got to the office, he got nothing. No one paid any special
ed off stage amidst poline
attention to him at all. When he said “good morning to Jan in customer service,
tion about a current project. Edwardo mumbled, “Uh, I haven’t looked at the data.
ing that went far beyond
Co-well received act from
Check with me later in the week, as he started to walk away.
pened, Dante launched
f espresso and reading
ng three different sports
>
ei
s surprised to find me
d..,” he thought as he
hat happened to you?
ging talent! Connie
ards ceremony so
ployee of the Year
«Wait
! This is important-where are you at with it?” asked Dante.
“Oh, Mr. Backstabber getting all huffy now! I’ll let you know when I have
something to say,” said Edwardo, leaving the room.
Dante had no idea how to respond. Backstabber? Confused, Dante headed off
to his cube to get to work on his latest project, theme parks. He knew the project
was assigned to him as a way to develop his creativity. Cornering the market on
innovative theme park strategies was wide open and Dante was being challenged
to think outside the box. Secretly he was hoping for a trip to Orlando to gather
consumer data.
The morning passed quickly and Dante almost worked through lunch. “That’s
funny,” he thought when he noticed the time. Usually on Mondays his friends met
at noon to catch up on their weekend activities. Maybe he missed the plans while
he was meeting with Stan. Stan enthusiastically presented him with a plaque and
a pretty decent-sized check! Dante had planned to pick up the tab for lunch, but
found himself at the vending machine contemplating burritos. Just then Connie
came into the break room.
“Stop! Step away from the vending machine… OK, let’s go out for some real
lunch and celebrate Mr. Employee of the Year,” Connie said.
Stan “the Man
rised to hear about
ised that there was
from Connie and
I to read into their
at he did anything
“Sounds good! Where is everyone else from the team?” asked Dante.
to leave the per
“Who cares? You’re the one that makes me look good right now,” she joked.
Employee ofte
ward diminished
edrock. After a
ondered how
ons wouldas
“Yeah, well, someone needs to pick up the slack around here,” Dante smiled.
Dante and Connie caught up on the weekend and strategized about projects
over their extended lunch. Upon returning to work, Dante checked his voicemail
and was surprised to get a message telling him about an exciting position available
in a rival company. He had heard of “headhunters,” who were hired to find suc-
cessful employees and encourage them to move up with another organization.
“Wow, thought Dante, “I’m on someone’s radar screen. That’s cool.” Although
Dante was flattered by the call, he couldn’t imagine leaving Bedrock. He strode to
he would go

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