BUS108 UCR Persuasive Messages Business MCQ Questions Help i attached file and there are 25 multiple questions. 1) Which of the following is an essential e

BUS108 UCR Persuasive Messages Business MCQ Questions Help i attached file and there are 25 multiple questions. 1) Which of the following is an essential element of persuasive messages?
A) Trust
B) Marketing
C) Sales
D) Value
E) Action
2) Which of the following best describes the goals of persuasion?
A) Attempting to get the audience to purchase your product
B) Attempting to change an audience’s attitudes, beliefs or actions
C) Presenting the audience with a choice
D) Using a neutral buffer to attract the people to the product
E) Using the indirect format to have people change their minds now, or at some point
in the future
3) Which of the following is true for persuasive messages?
A) The messages must be competitive.
B) The message must be based on positive social outcomes.
C) The message must be argumentative.
D) The message must use lively words and phrases.
E) The message must be highly visual.
4) Steps in planning successful persuasive messages include what?
A) Planning, writing, completing
B) Neutral buffer, reasons, decision, courteous close
C) Reasons for the message, supporting data, courteous close
D) Analysis, gathering information, selecting channel and medium, organizing
E) Analysis, audience, selecting channel and medium, writing
5) Messages that try to convince the audience to consider, then purchase products
and services are called what?
A) Direct messages
B) Indirect messages
C) Business messages
D) Persuasive business messages
E) Marketing and sales messages
6) When planning a persuasive message, which of the following is the least
important consideration when considering the audience?
A) Who is my audience?
B) Where is my audience located?
C) How will the culture of the audience influence the message?
D) How might the audience resist?
E) What does the decision maker consider most important?
7) The age, gender, income, education and other quantifiable characteristic of
people are called what?
A) Demographics
B) Target market
C) Culture
D) Psychographics
E) Attributes
8) Personality, attitudes, lifestyle and other psychological characteristics of an
audience are known as what?
A) Demographics
B) Target market
C) Culture
D) Psychographics
E) Attributes
9) Before attempting to change an individual’s attitudes, beliefs or actions, which of
the following must be understood?
A) Demographics
B) Psychographics
C) Motivation
D) Desires
E) Culture
10) To encourage a positive response to your persuasive message, which of the
following would be most effective?
A) Use industry-specific words and phrases.
B) Send the message as high up the organizational chain of command as possible.
C) Send the message in a variety of ways including email, blogs and print.
D) Use positive and polite language regardless of audience.
E) Establish credibility by using technical jargon and buzzwords.
11) Which of the following is not one of the five goals when delivering bad news?
A) To bring new customers to your business
B) To convey the bad news
C) To maintain as much goodwill as possible
D) To maintain a good image for the organization
E) To eliminate the need for future correspondence on the matte
12) After developing a clear purpose, what is the next step in preparing to write the
negative message?
A) Being upfront and honest with those you need to send the message to
B) Sharing the unwelcome news
C) Writing a message that is sensitive and honest
D) Gathering information the audience needs to understand and accept the message
E) Clarify your qualifications
13) When delivering negative news using the direct approach, what does the
message open with?
A) Neutral buffer
B) Bad news
C) Reasons for the decision
D) Plan of action
E) Positive statement aimed at maintaining a good relationship
14) When delivering negative news using the direct approach, which of the following
would comprise the body of the message?
A) Neutral buffer
B) Bad news
C) Information that may help the audience
D) Reasons for the bad news, then the news
E) Positive statement aimed at maintaining a good relationship
15) When delivering negative news using the direct approach, how should the
message end?
A) With a positive statement aimed at maintaining a good relationship with the
audience
B) With a reminder of the bad news
C) With advice on how to prevent negative issues from arising in the future
D) With a neutral close
E) With a plan of action
16) When using the indirect approach to deliver negative news, what does the
message open with?
A) Neutral buffer
B) Bad news
C) Reasons for the decision
D) Plan of action
E) Positive statement aimed at maintaining a good relationship
17) When using the indirect approach to convey negative news, what should be in
the middle, or body of the message?
A) Neutral buffer
B) Bad news
C) Information that may help the audience
D) Reasons for the bad news, then the news
E) Positive statement aimed at maintaining a good relationship
18) Writing negative news with sensitivity and clarity helps the reader do what?
A) Understand the message
B) Accept the message
C) Increase their desire to improve
D) Take the message personally
E) Respond to the message appropriately
19) All negative messages should be what?
A) Factual, impersonal and objective
B) Factual, positive and clear
C) Clear, complete and concise
D) Objective, complete and concise
E) Personal, complete and concise
20) When writing a negative message, wording should be as positive as possible.
Answer: TRUE OR FALSE
21) Which of the following offers data and other information in the report, without
analysis or recommendation?
A) Indirect reports
B) Long reports
C) Proposals
D) Analytical reports
E) Informational reports
22) Which of the following offers both information and analysis?
A) Indirect reports
B) Long reports
C) Proposals
D) Analytical reports
E) Informational reports
23) Which of the following presents persuasive recommendations?
A) Indirect reports
B) Long reports
C) Proposals
D) Analytical reports
E) Informational reports
24) Which of the following explains why you are preparing the report and what you
plan to cover in the body of the report?
A) Opening statement
B) Statement of purpose
C) Infinitive phrase
D) Work plan
E) Executive dashboard
25) A detailed list of tasks to be accomplished while writing a report is called what?
A) Opening statement
B) Statement of purpose
C) Analytics
D) Work plan
E) Executive dashboard

Purchase answer to see full
attachment